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What role does typography play in cigarette branding

[55] There is little data about their safety, and a considerable variety of liquids are used as carriers, [56] and thus are present in the aerosol delivered to the user

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Though Congress mandated the images fill the top half of the front and back of cigarette packages, Leon said the dimensions suggest it was trying to turn cigarettes into mini-billboards intended not to impart information about smoking but to advocate a change in consumer behavior. In a statement, Matthew L