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While someone under the legal age of sale could also access specialist tobacconists, they are less of a concern because: the number of these retailers is small their products are typically not aimed at young people they are typically in areas with fewer young customers than duty-free shops When the existing tobacco regulations were introduced, the government position was that: fewer people would see bulk products in settings like duty-free shops the bulk-size would be less appealing to children and adults trying to quit Evidence suggests that a reduced price and increased volume of a product is more likely to attract purchases (Watt and others, 2022)
In addition, many members regularly receive coupons in the mail (often personalized based on purchase history), including coupons for FREE items
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Richemont's strategy, then and now, has focused primarily on hard luxury: watches and fine jewelry
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